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Smart Systems | Sassy Selling

Helping women over 40 embrace their story, connect with their audience, and grow their social or direct selling business. Weekly mindset, AI and marketing systems, "Buy or Bye" recommendations, and more!

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🌟 Suite Social Insider - Q4 Starts NOW: Time to Warm Up Your Shoppers

Today's business system: Intentional Customer Warm-Up for Q4 ✅ MINDSET MINUTE We are NOT waiting until the week of Black Friday to suddenly remember our customers exist. Nope. We’re going into Q4 like the organized, sassy CEOs we are. The system this week is about re-engaging your Q2 + Q3 customers, AND last year’s Q4/holiday shoppers, so when you drop promos in October and November, they’re already warmed up, ready, excited, and buying. In fact, the next several weeks we'll be focusing very...

Sept 15, 2025 | v36 For social + direct selling women who want to embrace their story, master their systems, and grow their business. This week's topic: Q4 Holiday Planning MARKETING MINDSET ✨ From Chaos to Confidence Q4 can feel like running a marathon in Spanx, you’ll survive, but will you enjoy it? The truth is, most sellers head into holiday season reacting instead of planning. That’s when the panic posts, the “oh crap I forgot shipping cutoffs,” and the late-night stress scrolling hit....

Today's business system: The Power of Social Selling Collaborations (and how to plug into the NEW Collab Connection!) ✅ MINDSET MINUTE Last week I mentioned we were at the beginning of the 'ber months, which slide right into your holiday selling season. I wanted to extend that conversation, and share MY coaching community with you! As you probably know, I am all about creating connections, collaborations, and community. I want people to go fishing in my pond (because it keeps people in my...

Sept 8, 2025 | v35 For social + direct selling women who want to embrace their story, master their systems, and grow their business. This week's topic: Creating a collaboration MARKETING MINDSET ✨ From Lone Wolf to Shared Ponds Let’s be real, sometimes selling solo feels like you’re yelling into the social media void. You’re posting, you’re showing up, and it’s crickets. But here’s the thing: you don’t have to do this alone. Collaboration is the ultimate antidote to burnout and invisibility....

Sept 1, 2025 | v34 For social + direct selling women who want to embrace their story, master their systems, and grow their business. This week's topic: Cross promotion without creating more content! MARKETING MINDSET ✨ 10x the Message = Smart Marketing Bestie, let’s be real—posting once and praying for engagement is like putting on lipstick and never leaving the house. Your content deserves more than one debut. Think of it like that little black dress, you don’t wear it just once, you style...

Today's business system: Finding new optimal posting times. ✅ UNDERSTANDING POST TIMING STRATEGY When people ask if there is a "best" time to post online, I always respond the same way. There are four peak times every day: 6-7am - People just waking up 11:30am-1pm - People eating lunch 5-6pm - People leaving work 8-10pm - People settling in for the evening If you're only posting once a day, the later ones have a better chance of hanging longer in the algorithm feeds, as people logon after...

August 26, 2025 | v33 For social + direct selling women who want to embrace their story, master their systems, and grow their business. This week's topic: Creating a hybrid selling strategy. MARKETING MINDSET ✨ Stop Choosing, Start Blending Raise your hand if you’ve ever thought, “Should I focus more on vendor events or in-person sales, or just stay online?” 🙋♀️ The good news? You don’t have to pick a lane. Hybrid selling isn’t double the work, it’s smarter work. Think of it like...

Today's business system: Joining new Facebook groups, and making new connections (even if you don't know a soul) ✅ SOCIAL WARMUP 101 One of the major challenges of many social sellers, is what I call the "top funnel problem." You gotta meet new people! You have amazing offers, products, and services, but you need to meet the people who will love you - they just don't know it yet. So we're going back to basics today. We're going to work on meeting NEW people, in NEW Facebook groups! I call...

August 18, 2025 | v32 For social + direct selling women who want to embrace their story, master their systems, and grow their business. This week's topic: How to make new connections in FB groups. MARKETING MINDSET ✨ LET'S GET SOCIAL IN NEW GROUPS One of the biggest challenges many social and direct sellers have, is meeting...new...people (hello top funnel problem!) Our newsfeeds tend to look a whole lot like people we already know, selling what we already sell. (And hard truth, people who...

Today's business system: Audit Your Bio Link(s): Is the Path Clear? 🙌 SO WHAT'S THE PROBLEM, EXACTLY? Let's create a scenario. Someone is peeking at you on Instagram. They skim your profile, and like what they see. They head to your link to find that product you were just talking about, and are taken to your main company website home page. They're immediately overwhelmed, have no idea what to click on, where to find that product, and LEAVE. Or worse... They're bombarded with a link extender...